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Tools

A list of tools I use:

March 29, 2026

SEO: Screaming Frog, Google Search Console, Bing Webmaster, Semrush, Searchability, Microsoft Clarity, G Sheets

AI & Automation: Claude Code, VS Code, v0 (Vercel)

CMS & Hosting: WordPress, Kinsta

Data Collection: Google Analytics 4, Google Tag Manager

Data Warehouse: BigQuery

Dashboards: Looker Studio

Email: Mailchimp

Affiliate Marketing: Partnerize

PPC: Google Ads

‍

Conceptual Blog

→ Marketing Attribution (soon)
→ OpenCoffee SEO
→ Retail Media in Hospitality: A promising choice in the media mix
→ I feel like you're not listening to me anymore. See you later or never, whatever.
→ How I see Marketing!
→ GPT-3/4 use cases in tourism and hospitality ecosystem [Legacy Article]
→ How I see SEO!

Technical Blog

→ AI Workflow Automation: How can they be useful?
→ How I Automated My Newsletter Workflow
→ How I Automated Importing Contacts in Mailchimp?
→ How to run a website on a self-managed VPS?
→ How to scrape SERP and websites?
→ How to find money making keywords for main pages? (soon)
→ Server-Side Tracking vs Client-Side Tracking (soon)
→ Google Tag Manager - What's in it for me?
→ How and why to build a simple Private Links Network (PLN)? (soon)
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